What you need from a freelance writer
This may sound a bit obvious, but what you need more than anything else from a freelance writer is compelling copy. Whether it’s a press release, an article, a blog posting, a whitepaper or anything else, the content is irrelevant if nobody reads it. So you need a writer who gets peoples’ attention and holds it from the first word to the last.
That’s me. But don’t take my word for it, click on the image below. I discovered this while checking to see why I was getting visitors from this particular discussion forum (and believe me, there’s nothing nicer than accidentally finding unexpected approval).