Home > All, General Rants > Further example of dumbing down

Further example of dumbing down

The life of the journalist would be much harder were it not for the PR companies providing a conduit between journo and vendor. But journalists live by words – and their aesthetic and accurate use is important. It hurts when the PR, who earns much more than the journo, cocks up. It gets personal. It’s an insult.

Here’s the aesthetic insult:

…went on to say that the informative morning starts off what promises to be a must-see array of informative and thought-provoking series of sessions… covering a variety of informative and topical subjects.

Here’s the accuracy insult:

…including how to align an organisation’s business and IT strategy, focusing on the security GRC (government, risk and compliance) balancing act that most IT departments must now solve.

Frankly, I am offended.

Categories: All, General Rants
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